The visit of Axel Kniehl, Executive Director Sales & Marketing and Board Member of Miele, to Vitelier’s showroom marks a turning point in the relationship between both brands: a meeting that transcends the local to consolidate as a partnership with international vision.

Vitelier team in conversation with Miele's Axel Kniehl during his visit to Casa Vitelier
Dialogue between the Vitelier team and Axel Kniehl during the showroom tour. Credit: Isabel Marín

In the context of a collaboration already strengthened in Mexico, this visit represents the natural evolution of a relationship built on trust, excellence, and a shared obsession with detail. For Vitelier, hosting an executive of this level not only reaffirms the strength of the bond with Miele in the Mexican market, but opens the conversation toward new possibilities for global collaboration, where design, architecture, and culinary experience intertwine as a common language.

Miele's Axel Kniehl exploring the dark wood kitchen at Casa Vitelier showroom
Axel Kniehl examines the dark wood finishes at the Casa Vitelier showroom. Credit: Isabel Marín

Miele, reconocida mundialmente por su ingeniería de precisión, innovación y durabilidad en electrodomésticos premium, ha sido durante décadas un referente en el universo del diseño de cocinas de alto nivel. Su presencia en proyectos arquitectónicos contemporáneos no es casualidad: es el resultado de una filosofía que entiende la cocina como un espacio cultural, no solo funcional.

Estefanía Hoth presenting the Casa Vitelier space to Miele executives Axel Kniehl and Monsterrat Badiola
Estefanía Hoth, Vitelier’s founder, shares the studio’s vision with Miele’s Axel Kniehl and Montserrat Badiola. Credit: Isabel Marín

En este diálogo, Vitelier continúa consolidándose como un estudio de comunicación y dirección creativa en arquitectura que conecta marcas internacionales con narrativas espaciales auténticas. La visita de Axel Kniehl al showroom refuerza esa intención: construir puentes entre industria, diseño y experiencia, posicionando a Vitelier como un socio estratégico en el ecosistema del diseño en México y más allá.

Miele's Axel Kniehl and Vitelier team next to the Fuori outdoor kitchen in Casa Vitelier's garden
Tour of Vitelier’s Fuori outdoor kitchen in the Casa Vitelier garden. Credit: Isabel Marín

This meeting is not merely an institutional visit. It is a clear signal of growth, of expanding partnerships, and of a shared vision: to continue elevating the way contemporary spaces are designed, communicated, and lived.

Tour of Vitelier's Fuori outdoor kitchen surrounded by greenery at Casa Vitelier
The Fuori outdoor kitchen, surrounded by greenery in the Casa Vitelier garden. Credit: Isabel Marín